YOUR NEW KEY RESPONSIBILITIES:
- Provide regular support to PS Trade Marketing Managers and cross-functional team in preparation channel, brands plan and tailored made activities in order to set proper goals
- Execution of brand strategies, ensuring all trade marketing activities align with the brand’s vision and goals
- Organize and oversee promotional campaigns and activities across both traditional and digital channels, ensuring they support the broader marketing strategy and objectives. This includes in-store promotions, digital activations, event sponsorships, and POS material distribution
- Collaborate closely with the sales team to integrate trade marketing strategies with sales objectives, supplying the sales force with the tools and materials needed to boost effectiveness and retailer engagement
- Manage the trade marketing budget, allocating resources efficiently across various campaigns and activities to achieve the best ROI
- Monitor and analyze the performance of trade marketing initiatives, using data to evaluate their effectiveness and inform future strategies. Adjust campaigns based on real-time feedback to optimize results
- Plan and organize promotional events, workshops, or webinars, and attend them to facilitate their success
- Responsible for cooperation with external marketing agencies based on internal procedures (PO creations)
ARE THESE YOUR SECRET INGREDIENTS?
- Bachelor’s degree in marketing, Business Administration, or related field
- Proven experience in trade marketing, preferably within the alcoholic beverages sector or FMCG industries
- Strong analytical skills and data-driven mindset
- Excellent communication and interpersonal skills, capable of working effectively across diverse cultural backgrounds
- Creative problem-solving abilities and attention to detail
- Fluency in English and Lithuanian
- Willingness to travel within the Baltic region
WHAT WE OFFER:
- Medical Care: employees have an opportunity to enroll for a health insurance plan. Through health insurance, it's possible to cover the costs of doctor's visits, hospitalization, vaccination, dental care, and also to apply for sports or other well-being activities compensation.
- Fruit for employees: we provide fresh, seasonal fruits at all our locations.
- EAP (Employee Assistance Program): 24/7 access to free consultation and assistance for employees and their family members in dealing with personal and professional problems and challenges.
- Flexible working conditions: work from home, shorter Fridays, hybrid model, ability to start your working day between 7 am and 10 am
- Financial benefits: compensation for child birth, school support, graduation, marriage.
- Additional days off for taking up annual leave: if you use all your annual leave in a given year, you will receive up to 3 additional days off.
- Lunch cards: the lunch card, which we subsidize every month, will allow you to purchase meals at your favorite places.
- In-kind: Every month you will receive Coca-Cola products.
At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, colour, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.
Salary range: 3200 - 3400 EUR gross
